The Dutch national broadcaster VPRO is redesigning the format of its well-established future-affairs program, Tegenlicht, to incorporate a new hybrid and mixed media approach. The program focuses on monthly themes, which are discussed through a combination of monthly broadcasts, physical meet-ups, and online content. The aim of this project is to reinvigorate community engagement and inspire action to shape the future by facilitating ongoing debates during Tegenlicht meet-ups.

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During the user research phase, we conducted in-depth interviews with community members, organized focus groups, and distributed surveys to gather their feedback and opinions on the current meet-up format. Based on the insights gained, we developed personas and user journey maps to better understand the motivations and pain points of different audience segments.

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These research findings served as the foundation for the proposals of several actions and implementations, including proposing new formats for meet-ups and providing new dynamics and guidelines for organizers to encourage more collaborative experiences.

Additionally, online tools have been implemented with a personal area and a step-by-step toolkit for organizers to aid in the organization of meet-ups and provide VPRO Tegenlicht with useful information to facilitate community creation.